Employee Newsletters for limited Companies

Posted by Admin on Sunday, September 18, 2011


A newsletter for 60 employees?

A visitor to the Manager═s Guide Web position asked for about buying snort for a newsletter that would befriend a group of 60 professionals; the department responsible would not have time to write a complete newsletter.

I emailed the following response (slightly edited) :

You have asked a suited inquire of. With 60 employees, your staff is mountainous enough to need a newsletter, but not spacious enough to gain a major spending commitment. On that basis, let me fragment a few observations with you.

First, while I═‘m not certain why you want to communicate with these employees, I take it is to absorb their loyalty and to increase their productivity (both approved objectives for employee newsletters ) .

To believe (and perhaps increase) loyalty, I would recommend that you or some other appropriate person sit down once a month and simply write a letter. contemplate of it as a letter to a friend or colleague, and picture any news of interest to them. You might record on hiring, about changes in policy, how to apply for benefits, or any other information they would earn useful. Again, I would stress the need for an informal near, perhaps something mirroring this letter to you. Avoid making it sound like a memo, if possible. And, I would laser print or copy and mail it, rather than consume electronic mail.

Turning to productivity, I would not pick articles from third parties unless you arrive across something that really impresses you. You say these are people are professionals, which suggests to me they will have access to the acquire, and probably no demolish of information already.

Instead, I would prepare a modest budget and then offer to pay the employees for providing useful tips and articles that their colleagues can spend to be more productive. For example, $20 per employee per instruct would give you a budget of about $1,200; offer to hold two articles of 500 to 1,000 words for $500 each, and four tips of 100 to 200 words for $50 each. Or if you want to expend $10 per employee, then you could purchase one article and two tips. Once you have the material in hand, print and distribute it to the employees. It can be sent with, or separately from, the letter about internal issues.

Finally, you may wish to mediate the Hawthorne experiments, which took status in the gradual 1920s and early 1930s. Researchers station out to salvage which internal environment changes (such as lighting, etc) increased productivity the most.

They found, to their gargantuan surprise, was that productivity went up regardless of the type of change that was made. For example, productivity went up when they increased the amount of light, as expected. But, it also went up when the amount of light was decreased; that was not expected.

All of that led researchers to realize that it was the attention the employees received, not the changes, that made a disagreement. We now refer to this phenomenon, in which employees answer to the attention they receive, as the Hawthorne conclude.

All of which is a roundabout arrangement of saying that the act of communication is often more well-known than sigh or style. As long as you do something, it may be better than nothing.


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